Jack Daniel’s Old No. 7 McLaren 2024 700ml

The Jack Daniel’s Old No. 7 McLaren 2024 700ml is a limited edition tribute to the partnership between Tennessee’s most iconic distillery and McLaren Racing, marrying legendary whiskey craftsmanship with motorsport heritage. This collectible release showcases the classic Old No. 7 profile in striking papaya and racing stripe livery, celebrating speed, precision, and the rebellious spirit both brands share.

Distilled in Lynchburg, Tennessee, this expression follows the time-honoured Lincoln County Process, where the whiskey is dripped through ten feet of sugar maple charcoal over four to six days before ageing in new charred oak barrels. This charcoal mellowing delivers the signature smoothness that has made Jack Daniel’s the best-selling American whiskey in the world, crafted with a higher proportion of corn than typical bourbon and proprietary yeast strains developed over generations. Bottled at 40% ABV, this is straight sour mash Tennessee whiskey with a distinctive character that sets it apart from Kentucky bourbons.

Nose: Burnt sugar and maple syrup sweetness rise immediately from the glass, layered with caramelised vanilla, toasted oak, and a whisper of black pepper and smoke that hints at the charcoal mellowing process.

Palate: Ripe banana and creamy vanilla dominate the front, followed by sweet corn, subtle smoke, and a pleasant dryness that distinguishes Tennessee whiskey from its sweeter bourbon cousins, with the charcoal imparting a gentle mouth-coating texture.

Finish: Medium length with lingering maple sweetness, charred oak, and a light peppery warmth that fades with characteristic smoothness, leaving traces of caramel and toasted grain.

Enjoy this whiskey neat to appreciate the full aromatic complexity, or over ice to open up softer vanilla notes—it also shines in classic highballs with ginger ale or cola, making it versatile for both sipping and mixing. The McLaren edition is ideal for motorsport enthusiasts, whiskey collectors seeking limited releases, or anyone looking for an everyday Tennessee pour with serious shelf appeal.

This collaboration bottle bridges the gap between accessible pricing and collectible design, perfect for gifting to racing fans or adding a conversation-starting piece to your home bar.